Out-Law / Die wichtigsten Infos des Tages
Yannick Noah case highlights athlete brand longevity challenge
Photo by Clive Brunskill/Getty Images
16 Jan 2024, 4:24 pm
A dispute over trade mark rights belonging to former Grand Slam tennis champion Yannick Noah should prompt other athletes to consider the extent to which they make use of their trade marks to further their brand, an expert in brand protection in sport has said.
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