Pinsent Masons collaborates with Digital Urban Place on smart cities & campuses partnership

20 May 2025 | 09:11 am | 1 min. read

Multinational law firm Pinsent Masons has agreed a collaboration with Digital Urban Place, an award-winning digital twin provider, to work together to provide holistic legal and technology lifecycle services to the real estate and built environment sector.

The collaboration involves utilising a combination of digital twins, data stores and data trusts married with a range of customer interface tools, including apps, websites, social media and AR & VR technology to help drive digital delivery and data monetisation in the real estate and built environment industry. This is all enabled via  a regulatory compliant and secure legal environment.

Integrating these tools involves significant time savings in digital planning and project design, stakeholder engagement and project construction and delivery. This is then combined with cost efficiencies in operational and estate management and ongoing monetisation of assembled data.

Use cases include a range of digital local plans, digital masterplans and planning applications, together with delivery of smart campuses, city clans, urban quarters, airports, ports, cities, sports venues and other destinations.

Digital Urban Place is an award winning digital twin and tools technology business – winning a host of awards including the RTPI Excellence in Digital Planning Award, ADEPT Digital Innovation Award, Digital City Award and Inspire Future Generations Awards. The company provides a range of tools which include Place Co-Pilot, Digital Urban Explorer and Virtual Reality Experiences, amongst a host of others.

The collaboration aligns Pinsent Masons’ extensive legal and professional services network and multinational presence with Digital Urban’s innovative digital products and projects, utilising cutting edge gaming engine technology, to deliver customisable and scalable technology solutions to government and industry sectors in the UK and globally.

Richard Ford, Partner and planning & smart cities expert at Pinsent Masons said:

“This collaboration is designed to enable customised solutions to clients looking for digital and data monetisation structures and tools to deploy across the full lifecycle of projects, from pre-planning through to construction and operational asset management. There are number of digital twins and delivery tools in the market and it’s important to be able to customise and deliver at scale at a competitive price point, with a joined-up approach. Digital Urban is a key player and together, we can co-create products for industry and government across the UK and globally, blending the legal and professional advice requirements with the best technology solutions available in the market.”

Simon Mabey, owner of Digital Urban Ltd said:

“This collaboration is an exciting next stage of our mission to transform the built environment sector, helping us to provide a strong foundation for our client’s digital twins and data platforms, and maximising their long term commercial value as a digital asset. Our products and software platform are deployable across the UK and to a range of global markets and I’m excited to collaborate with Pinsent Masons to work on this together. Together we can provide and advise on full lifecycle services from pre-planning to ongoing occupational asset management.”

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