Adidas has sued Abercrombie & Fitch for trade mark infringement after the US clothing retailer used a three-stripe design on a new line of casual clothes, according to reports. Adidas has asked that infringing products be recalled and destroyed.

According to the Associated Press, the Portland, Oregon lawsuit says the A&F range of trousers and a sweat shirt have stripes too similar to the German sportswear company's own well-known trade mark consisting of three parallel stripes.

Last year Adidas lost a case against UK company Fitnessworld Trading Ltd over sportswear that included two parallel stripes on either side seam. Europe's highest court said that the proprietor of a trade mark with a reputation cannot prevent the use of a similar sign viewed purely as a decorative motif.

But the Court said there can be an infringement to a mark with a reputation when the degree of similarity between that mark and the sign has the effect that the public establishes a link between the sign and the mark without necessarily confusing them. The key would appear to be showing that the public has established a link between sign and mark.

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