Yahoo!’s made the announcements along with fourth quarter results that met expectations. Net revenues for the fourth quarter increased 53% to $311 million, taking its total revenues for fiscal 2000 over $1.1 billion, an 88% increase on 1999.
Yahoo!'s global audience grew to 180 million unique users during December, up from 120 million in December 1999. The company's traffic increased to more than 900 million page views per day on average during December 2000.
Yahoo! Europe's traffic, which is included in these page view totals, increased to more than 45 million page views per day on average in December. In addition, Yahoo! is ranked No. 1 among the top five Web sites in average combined time spent by home and work users, which was one hour and 37 minutes in November 2000.
Sue Decker, Yahoo!'s chief financial officer and senior vice president of Finance and Administration said: "Over the next year, we expect to see some short-term effects from the apparent softening economy and the continued realignment of our client base."
For the full year 2001, Yahoo! expects revenues to be $1.2 billion to $1.3 billion, compared to analyst expectations of over $1.4 billion. These figures represent a deceleration in growth of around 70%. Yahoo! said that pure internet advertising will decline sharply as a proportion of its revenues. Yesterday, Yahoo!’s shares traded at $25, a fall of 88% since their peak last year.