Pinsent Masons advises GMPVC and FMP in USD 300 million financing of ABOUT YOU GmbH, Hamburg's first unicorn

24 Jul 2018 | 10:47 am |

International law firm Pinsent Masons advised GMPVC German Media Pool GmbH and Fashion Media Pool GmbH in a financing of ABOUT YOU led by Heartland A/S.

Pinsent Masons successfully advised GMPVC and FMP as existing shareholders of the Otto Group’s rapidly growing fashion-tech start-up ABOUT YOU.

The approximately USD 300 million in fresh capital are primarily invested by Heartland A/S, which acquires a double-digit percentage stake in ABOUT YOU. Heartland A/S is the investment holding company of one of Europe’s largest fashion retail groups, Bestseller A/S. The existing shareholders German Media Pool, Fashion Media Pool and Seven Ventures, along with the three ABOUT YOU Managing Directors, Tarek Müller, Sebastian Betz and Hannes Wiese, are also participating in the capital increase. 

ABOUT YOU, one of Europe’s fastest-growing fashion-tech start-ups, is now valued at over one billion US dollars and therefore is Hamburg's first unicorn, i.e. a non-listed digital start-up with a company valuation of more than one billion US dollars. The Otto Group continues to hold the largest stake in ABOUT YOU.

Tobias Rodehau, Head of German Venture Capital & Private Equity and Olivia Irrgang, who have a long-standing relationship with GMPVC and FMP, successfully advised on the transaction.

Key Contacts

Latest press releases

Show me all press releases

Pinsent Masons advises Primary Capital Partners on management buy out

International law firm, Pinsent Masons, has advised Primary Capital Partners on its management buy-out of British engineering company Foster & Freeman.

Pinsent Masons hires two partners in Australia to boost its Finance and Projects team

International law firm Pinsent Masons has appointed partners Mark Waddell and James Morgan-Payler to further enhance the firm's infrastructure and energy practice in Australia and across Asia Pacific.

Pinsent Masons advises on Zagreb Airport refinancing close

International law firm Pinsent Masons has advised Međunarodna Zračna Luka Zagreb (MZLZ) on the c.€200 million refinance of Croatia's Zagreb Airport.

People who viewed this press release also viewed

Show me all press releases

Pinsent Masons advises Primary Capital Partners on management buy out

International law firm, Pinsent Masons, has advised Primary Capital Partners on its management buy-out of British engineering company Foster & Freeman.

Pinsent Masons advises on Zagreb Airport refinancing close

International law firm Pinsent Masons has advised Međunarodna Zračna Luka Zagreb (MZLZ) on the c.€200 million refinance of Croatia's Zagreb Airport.

Pinsent Masons advises Medical Properties Trust on acquisition of eight UK hospitals

International law firm Pinsent Masons has advised specialist hospitals REIT investor Medical Properties Trust on its £347m unconditional acquisition from Secure Income REIT plc of a portfolio of eight hospitals in the UK operated by Ramsay Healthcare UK.

For all media enquiries, including arranging an interview with one of our spokespeople, please contact the press office on

+44 (0)20 7418 8199 or 

Location contacts