Pinsent Masons advises shareholders of Goodtill on its sale to SumUp

23 Nov 2020 | 10:19 am |

Multinational law firm Pinsent Masons has advised the shareholders of Goodtill on its sale to SumUp

Goodtill provides iPad point-of-sale (POS) software solutions to the hospitality sector across the UK & Ireland, with a range of SME and mid-market customers. Annually Goodtill processes over £500m of transactions across a wide customer base including Aston Villa Football Club and the SSE Arena Wembley.
In a difficult year for the hospitality sector, Goodtill has been at the forefront of industry-wide efforts to future-proof the long-term prospects of merchants and clients enabling them to adapt quickly during the pandemic offering mobile table service and online ordering. Its latest product, Goodeats, has already processed over 1.5 million collection and delivery orders providing hundreds of cafes and restaurants with the ability to sell to customers safely during lockdown. 

The Pinsent Masons team acting on the transaction was led by Peter Morley (Tax) and Catherine Hemsworth (Corporate), supported by Ben Proctor (Corporate) and Lois Dale (Tax). 

Commenting on the deal Peter Morley said, "We have worked with the Goodtill team for some time now and were delighted to assist the founders and investors with this transaction, which is a culmination of their hard work and dedication to their products, not least during the current pandemic."

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