27 Jun 2014 | 10:15 am |
International law firm Pinsent Masons has won the prestigious 'IP Team of the Year' award at The Lawyer Awards 2014.
The firm secured the accolade for its role advising Interflora on the landmark Google AdWords litigation against Marks & Spencer.
On Tuesday, 21 May 2013, the High Court of England and Wales handed down its judgment in the long running case of Interflora, Inc. and Interflora British Unit versus Marks and Spencer plc.
Mr Justice Arnold ruled in favour of Interflora, finding that Marks and Spencer's use of the "Interflora" trade mark as a Google AdWord to advertise its M&S Flowers & Gifts website was trade mark infringement.
Iain Connor, a partner who led the Pinsent Masons team, said: "We are delighted to have won this prestigious award and to have advised on such a significant case which has had and will continue to have an impact on keyword advertising across the world.
"The case broke new ground regarding the evidence required to show consumer confusion, with Pinsent Masons devising a strategy utilising Google Analytics and other online metrics rather than traditional survey evidence."
Pinsent Masons fought off stiff competition from Hogan Lovells, King & Wood Mallesons SJ Berwin, Lewis Silkin, Taylor Wessing and Wragge Lawrence Graham & Co.
The Interflora mandate, secured in 2008, was listed as one of The Lawyer's top 20 cases for 2013 and is a 'first of type' case with implications on keyword advertising across the globe.
Multinational law firm Pinsent Masons has hired Gillian Harrington to join the firm’s Aberdeen office as employment partner from 6 May.
Multinational law firm Pinsent Masons has hired corporate partner, Rachel Soundy, to join the firm’s Birmingham office.
Multinational law firm, Pinsent Masons LLP, has advised IGCF VI Euro, L.P. a sub-fund of Balbec Capital LP, a global alternative investment manager headquartered in the United States on its first European public securitisation in relation to the issuance of notes totalling EUR 392 million backed by a portfolio of reperforming Spanish mortgage loans, arranged by Goldman Sachs.
Pinsent Masons has appointed Judith Krens (Partner, Amsterdam) and Tom Nener (Partner, Birmingham) as co-leads of the Global Intellectual Property (IP) team, and has appointed Charlotte Weekes (Partner, London) as Head of Life Sciences. The appointments come in light of the upcoming departure of Clare Tunstall, the current Head of IP and Life Sciences, who will be leaving the firm in the Autumn.
Multinational law firm Pinsent Masons has hired intellectual property and technology partner Maureen Daly to lead its IP team in Dublin and expand its pan-European Technology, Science and Industry sector capabilities.
Multinational law firm Pinsent Masons has hired European and UK life sciences partner Kristina Cornish into its London office.
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